Image for emails
hard conventionEmail (body & header)
600
600–700px wide Vertical format body 600 px
This is the image slot inside an email or newsletter. Use 600–700 px wide, weighing under 1 MB, so it looks right and loads fast.
This size is a hard convention: change it and something gets cropped or looks off.
Drop an image here
or pick a file to compare it with this size
For whoever builds the site
600 px body width is THE hard email convention (new Mailchimp uses 660): legacy email clients don't do reliable responsive. Header 600–700 px wide, minus padding (600 with 10 px padding = 580 image). WebP is still NOT safe in email: JPEG/PNG.
- Ratio
- body 600 px
- Desktop
- 600–700px wide
- Range
- header height 90–200px
- Target weight
- <1 MB
- Format
- JPEG/PNG
Official docs: Mailchimp (opens in a new tab) Mailchimp imgs (opens in a new tab)