Main cover image
flexibleHero
1920
1920×1080 Horizontal format 16:9
This is the big image at the top of your page. Use 1920×1080, weighing under 300 KB, so it looks right and loads fast.
This size is flexible: what matters is the shape (the ratio), not the exact number.
Drop an image here
or pick a file to compare it with this size
For whoever builds the site
1920×1080 is convention, not a requirement. Any width between 1280 and 2560 with a proper srcset works; the height is a design decision. Ship a separate mobile version (~750×422, served at 2x). Keep critical content in the central 70–80%: viewport cropping is expected.
- Ratio
- 16:9
- Desktop
- 1920×1080
- Mobile
- 750×422
- Range
- 1280–2560px
- Target weight
- <300 KB
- Format
- WebP
<picture>
<source type="image/webp"
srcset="/images/hero-960.webp 960w,
/images/hero-1920.webp 1920w"
sizes="(max-width: 768px) 100vw, 960px">
<img
src="/images/hero-960.jpg"
srcset="/images/hero-960.jpg 960w,
/images/hero-1920.jpg 1920w"
sizes="(max-width: 768px) 100vw, 960px"
width="1920" height="1080"
loading="lazy" decoding="async"
alt="">
</picture> Copied to clipboard Guides: Shopify (opens in a new tab) Crazy Egg (opens in a new tab) Squarespace (opens in a new tab)